Indian real estate developer DLF Universal secured exclusive rights to the Indian Premier League in value of securities sponsorship INR 200 crore (US $ 50 million) for a period of five years. Hero Honda has been selected as the developer for the staff of five years in a transaction with a value of US $ 22.5 million.
In addition, the soft drink giant Pepsi has assured the title at the tournament's official beverage, by signing a five-year value of $ 12.5 million. Proceeds from the sale of these are, in equal parts, of the League of franchise owners.
Kingfisher Airlines has provided the names of referees IPL partners to promote the rights of the clothing arbitrators, as well as sponsorship decisions third arbitrator for a period of five years. The transaction has a value of Rs 106 crores (approximately US $ 26.5 million).
All these recipes are located in the middle or the pool, 40% of which will go to IPL, 54% free and 6% on the price of silver. The money would be distributed in these proportions for 2017, according to which the part of the IPL would be 50%, 45% and distributors money in the kitty than 5%. |